- Creators who are a part of YouTube's Partner Program can monetize their YouTube videos with ads.
- These ads earn a certain rate based on viewer demographics and the type of content made.
- Insider spoke with 28 influencers about how much they earn in a month on YouTube.
Thanks for signing up!
Access your favorite topics in a personalized feed while you're on the go.
This is the latest installment of Insider's YouTube money logs, where creators break down how much they earn.
Each month, YouTube creators earn money off the ads that play in their videos.
Many factors — like whether a video went viral or whether the audience that watches their content is valuable to advertisers — can determine what a creator earns per paycheck. YouTubers are paid monthly and either receive a check by mail or direct deposit.
To start earning money from YouTube's Partner Program, creators must have 500 subscribers, three public uploads in the last 90 days, and either 3,000 watch hours in the past year or 3 million YouTube shorts views in the last 90 days. This qualifies them to earn from channel memberships, tips, and other sources. But to make money specifically from ad revenue (via YouTube's AdSense program), creators must have at least 1,000 subscribers and either 4,000 watch hours in the past year or 10 million valid public shorts views in the last 90 days.
In February, YouTube began sharing ad revenue with shorts creators. Different from long-form videos, shorts ad revenue is pooled and divided up based on several factors including music licensing. YouTube then pays out creators 45% of that remaining balance based on total shorts views on the platform.
Seven creators shared how much they earned in the first month of the shorts program with Insider. Their earnings in February from short-form content on YouTube ranged from $3.15 to $4,207.31. Insider verified their income with documentation. (Read more about how much creators earn from shorts here.)
Making money through YouTube programs isn't the only form of revenue for these digital stars. Creators on YouTube earn their money a number of ways, from sponsorships to selling merchandise.
Still, one of their main sources of revenue is often directly from YouTube. So how much do YouTubers generally make per month?
Insider spoke with 28 YouTube creators about how much money each of them earned in a month from the platform.
Here's what they said:
This article has been updated to include additional creators. JP Mangalindan contributed to a previous version.
Alasdair Mann: ,500 to ,200 (December 2022)
London-based creator Alasdair Mann started posting short-form videos on TikTok and YouTube in the summer of 2021. His YouTube growth lagged at first — he gained 600 subscribers in his first nine months compared with 40,000 followers on TikTok. But he started gaining steam on the platform in 2022.
By the end of 2022, when Insider spoke with him, his following had reached 300,000 subscribers on his channel, called Alementary.
It was around that time that Mann started landing sizeable brand partnerships for YouTube Shorts. He also made money from the YouTube Shorts Fund, a $100 million fund that paid eligible creators up to $10,000 a month depending on how their short-form videos performed (it has since been replaced by an ad-revenue-share program). And he generated income from consulting on social-media content and creative, as well as from content licensing, which is when Mann creates videos that he licenses to companies for certain periods of time.
Mann closed 2022 with over $50,000 in revenue from his creator business.
His income was consistently between $2,500 and $4,500 a month from June to November, and spiked in December to $24,200 due to lucrative brand and consulting deals.
Read more:
A YouTuber with 300K subscribers broke down his income, expenses, and growth last year. Here's the 12-page financial report he created.
Reni Odetoyinbo: ,880 to ,800 (November 2022)
Reni Odetoyinbo is a full-time YouTuber based in Ontario, Canada, who creates content about personal finance and career advice.
She started focusing on content creation full time after posting about buying her first house at the age of 23, and hearing from followers who wanted her to build a dedicated space about building wealth.
When she spoke to Insider in December 2022, she had about 19,300 subscribers on YouTube, as well as 14,000 followers on Instagram and 23,800 followers on TikTok.
From January to November 2022, she made between 2,502 and 34,352 Canadian dollars per month, or roughly $1,880 and $25,800, from seven income streams. Those included Google's AdSense program, affiliate marketing, speaking engagements, professional consulting, grants, and a program called Buy Me A Coffee where she earns tips from followers.
Here's a breakdown of how much she earned from January to November 2022:
- January: CA$6,790
- February: CA$2,502
- March: CA$9,550
- April: CA$4,459
- May: CA$16,087
- June: CA$34,352
- July: CA$3,891
- August: CA$15,753
- September: CA$6,138
- October: CA$2,718
- November: CA$3,414
Read more:
How much a finance YouTuber earns from 7 incomes streams while standing out in a 'white-male dominated space'
Ali Abdaal: ,788 (November 2022)
Ali Abdaal is a British former doctor who went full-time creating YouTube content in 2020, focusing on productivity and entrepreneurship.
As of December 2022, his YouTube channel had 3.6 million subscribers.
Abdaal's business has been growing consistently since 2020, and in November, he earned $57,788 from ads on his videos.
In total for 2022, as of December 8, the channel had brought in $596,000, compared to approximately $414,000 in 2021.
Some fluctuation in earnings from YouTube ads is normal, Abdaal said. They are usually higher in the fall and early winter, when brands invest more in advertising because of the holidays.
November was one of the highest-earning months for Abdaal. The lowest was September, when he made $43,068.
Read more about Abdaal's business and earnings in 2022:
How much a YouTuber with 3.6 million subscribers has earned each month this year from his productivity videos
Joshua Mayo: ,459.35 (October 2022)
Joshua Mayo began posting vlogs and challenge videos on YouTube in 2017, but never found the success he had hoped for.
Then, in February 2021, he pivoted to personal-finance content, and his channel quickly gained a significant subscriber base. Just over a year later, he was able to quit his job as a web developer to focus solely on YouTube.
For Mayo, the switch to personal-finance videos was successful both in terms of subscriber growth and in terms of earnings.
His channel had about 270,000 subscribers when he spoke to Insider in November 2022.
In 2022, October was his most lucrative month — he made $55,459.35 from Google-placed ads.
His monthly ad revenue from YouTube is considerably higher than that of other creators with similar subscriber counts who Insider has spoken to.
That's likely because of the type of content he publishes.
Personal-finance videos tend to be lucrative because their audience is seen as more valuable to certain advertisers, particularly those in the finance space who are willing to pay top dollar.
Read how much Mayo earned from YouTube each month in 2022, and what his revenue per 1,000 views is:
How much a YouTuber with about 270K subscribers has earned every month this year, as finance creators have seen surging paydays
Aisha Beau Frisbey: about 0 (September 2022)
Aisha Beau Frisbey is a full-time lifestyle creator. When she spoke to Insider in September 2022, she had about 34,000 followers on Instagram and 30,000 YouTube subscribers.
In early 2022, the toll of a potential economic downturn began to weigh on Frisbey's business as a creator, she said.
In response to the decline, Frisbey set out to diversify her revenue streams to get "ahead of the curve."
"I have to get even more creative and think outside of the box now on how I'm going to expand my personal platform and live up to being the mogul I was hoping to be," she added.
YouTube AdSense is only one of four revenue streams Frisbey has built to protect her business in the event of a recession.
In the second quarter of the year, she made $1,199.74 from ads on her YouTube videos, which amounts to about $400 per month.
Read how much Frisbey makes from her other income streams and how she's diversifying her business:
How much an Instagram influencer earns with 34,000 followers from 4 revenue streams
Nas Daily: ,000 to ,000 (August 2022)
Nuseir Yassin, the Israeli-Palestinian creator behind the viral "Nas Daily" social-media accounts, began creating content in 2016 on Facebook.
Since then, he's built a multimillion-dollar business with a massive audience.
When he spoke to Insider in August 2022, he had over 40 million followers, combining a variety of accounts on Facebook, Instagram, Snapchat, TikTok, and YouTube.
In total, Yassin and his team manage 13 Nas Daily pages on Facebook alone, he told Insider.
Yassin has built a diversified business with several income streams.
Ad revenue from social platforms is only one slice of the pie — he estimates it makes up about 20% of total revenue for the entire Nas Daily operation.
On YouTube AdSense, he makes between $50,000 and $60,000 a month, on average.
Read more about Nas Daily's business:
How much a creator with 9 million YouTube subscribers earns in a month from ad revenue — and what he pulls in on Facebook and Snapchat
Manny Ortiz: ,814.16 (August 2022)
A self-taught photographer who used to shoot weddings on the weekends while working full time as a police officer, Manny Ortiz began filming educational videos in 2017 about photography elements like lighting and posing.
Since then, he's has been working mainly as a YouTube video creator, using Instagram as a complementary platform to showcase his work as a photographer.
He had 663,000 subscribers on YouTube and 255,000 followers on Instagram when he spoke with Insider in September 2022.
Ortiz earns his money mainly from three income streams: brand sponsorships, digital-store sales, and ads on his YouTube videos.
As it is for every creator, every month's income is different for Ortiz. In August 2022, his channel made $2,814.16 in ad revenue.
Read about Ortiz's other income streams and YouTube business:
How much a YouTuber with about 660,000 followers earns in a month from 4 revenue streams
Kelsey Rodriguez: ,542 (August 2022)
Kelsey Rodriguez, a 23-year-old impressionist painter from California, started her YouTube channel in May 2020, while she was a junior in college.
The channel served as an outlet for her artistic pursuits. Her initial videos were a mix of vlogs ("Where I've been…") and painting tutorials ("Oil painting without toxic solvents").
By August 2022, when she spoke to Insider, the channel had amassed 100,000 subscribers and had become a lucrative business for Rodriguez — that month, she made $4,542 through Google AdSense.
Thinking ahead to the future, Rodriguez plans to continue with her YouTube channel, which she said she particularly enjoys working on.
"The great thing about YouTube and the creator economy writ large is that it opens a lot of doors," she said.
Read more about Rodriguez's income streams and YouTube business:
A YouTube painter with 100K subscribers explains how much she earns in a month from 5 income streams
Bloo: about ,000 (August 2022)
Dutch gaming YouTuber Kwebbelkop, who has about 15 million subscribers, spent a decade uploading videos regularly on the platform.
In 2020, feeling tired and burnt out, the 27-year-old — whose real name is Jordi Maxim van den Bussche — created a channel that could run without his direct involvement.
Dubbed Tiger, it was hosted by a former videographer named Hassan. Van den Bussche owned the channel, handling backend logistics and business dealings, and paid Hassan on a contractual basis with performance incentives.
When Hassan left to start his own venture, van den Bussche started Bloo, a VTube channel — short for "virtual YouTuber," a channel who is hosted by an avatar instead of a human.
In August 2022, when he spoke with Insider, Bloo had 504,000 subscribers and had netted in $250,135 in AdSense revenue over three months — about $83,000 a month.
Read more Kwebbelkop's "VTube" channel:
How much a YouTuber earns with about 500,000 subscribers on his 'VTube' channel
Kelly Anne Smith: 2.15 (March 2022)
Kelly Anne Smith is a personal-finance YouTuber who films videos about investing and budgeting.
Smith, who launched her YouTube channel in 2016, has nearly 50,000 subscribers.
"I still love my job, and I don't have any intention of quitting, but now my 9-to-5 doesn't have that hold over me that a job could if it was my only stream of income," Smith told Insider.
Smith started her YouTube channel in 2016 as a way to hold herself accountable for paying off debt, she said.
In March 2022, her YouTube channel earned $922.15 in ad revenue.
These earnings fluctuate from month to month: In January, her channel earned $1,116 from ads, for example, while in February, she made $878. Insider verified her earnings with documentation she provided.
Read more:
How much a YouTuber with nearly 50,000 subscribers earns in a month from 8 income streams
Jake Tilk: 8 (March 2022)
Jake Tilk began posting YouTube videos regularly in 2020. Since then, he has amassed over 18,000 subscribers and quit his day job to pursue YouTube full time.
He originally launched his channel in 2008 when he was 14, and while it never took off, Tilk told Insider that he always wanted to become a YouTuber.
Tilk picked up the camera again during the pandemic and began to post weekly content about entrepreneurship.
"I was going to work, then coming back from work and doing YouTube until two, three o'clock in the morning," he said. "I've been grinding at it for the last couple of years, and at some point I was just waiting for the right moment to quit."
Here's a breakdown of how much he earned in ad revenue from January through April 2022:
- January: $761
- February: $662
- March: $678
- April: $1,691
Read more:
How much a YouTuber with 18,000 subscribers makes from 4 income streams
Sarah Lavender: ,995 (December 2021)
Sarah Lavender is a full-time ASMR YouTuber with over 100,000 subscribers.
She began posting ASMR videos on YouTube at the end of 2019, and her channel has grown steadily. In December 2021, when she shared her earnings data with Insider, she had 138,000 subscribers.
"One of the downsides of being an ASMR artist is that you can only put ads at the beginning, if you don't want to wake up your audience," Lavender said. "That significantly reduces ad revenue."
Here's how much her channel earned in ad revenue each month in 2021:
- January: $1,060
- February: $1,872
- March: $2,397
- April: $3,008
- May: $3,370
- June: $4,038
- July: $4,101
- August: $4,629
- September: $5,240
- October: $6,113
- November: $6,019
- December: $5,995
Read more:
How much a YouTuber with over 100,000 subscribers earned each month last year
Jen Lauren: 3 (November 2021)
Jen Lauren is a part-time YouTuber who makes health and wellness videos.
Her channel has dozens of videos reviewing workout classes — one, in which she tries Sydney Cummings' workout program, nabbed 119,000 views — and skincare products — a trial of rosacea solutions has 41,000 views.
Lauren was accepted into YouTube's Partner Program at the end of July 2020, and it took a few weeks for her videos to start earning money, she said.
Lauren broke down her earnings from YouTube ads. Insider verified the information with screenshots of her analytics dashboard:
- January: $346
- February: $293
- March: $349
- April: $269
- May: $244
- June: $227
- July: $217
- August: $212
- September: $195
- October: $181
- November: $213
Read more:
How much a YouTuber with 5,000 subscribers earns in a year, and each month
Macy Schmidt: ,366 (July 2021)
Macy Schmidt is a YouTube creator who films videos about her life in Las Vegas.
Schmidt posted her first YouTube video in 2020 and now has about 50,000 subscribers.
Ads are also one of Schmidt's main sources of income as a YouTube creator.
She broke down how much she'd earned from ads on YouTube in 2021, which Insider verified with documentation she provided:
- January: $1,418
- February: $3,523
- March: $2,515
- April: $1,766
- May: $2,087
- June: $1,909
- July: $1,366
Schmidt posts three 12- to 18-minute videos a week. On average, she spends about two to three hours planning out what to say, 45 minutes to an hour filming, and about six to 14 hours editing, she said.
"Editing is where I think I spend the biggest chunk of time," Schmidt said. "I am a little bit of a perfectionist, and sometimes I will sit there and keep tweaking, so it can take a while."
Read more:
A YouTuber turned her channel into a full-time career after losing her job during the pandemic. Here's what she earns in a month.
Charli Prangley: 0 (May 2021)
Charli Prangley is a YouTube creator who films videos about design and her daily life.
Prangley started posting videos to YouTube in 2013 and now has over 200,000 subscribers.
Her two main sources of income as a creator are usually money earned from brand sponsorships she negotiates herself, and ad revenue from YouTube.
Prangley decided to stop monetizing her YouTube videos through the Partner Program in 2016 after seeing ads for companies that went against her personal morals, she said.
But her channel does still earn some revenue from her older videos.
She broke down how much her YouTube channel had earned from Google-placed ads in 2021 through the Partner Program. Insider verified her earnings with documentation she provided:
- January: $602
- February: $575
- March: $495
- April: $495
- May: $400
Read more:
How much a YouTuber with 200,000 subscribers earns in a month from sponsorships, affiliates, and ads
Kelly Stamps: ,703 (May 2021)
Kelly Stamps is a YouTuber who films videos about minimalist-lifestyle and personal-development.
She received her first AdSense paycheck for $52 in September 2019.
Stamps broke down her monthly YouTube ad earnings for 2021 (Insider verified her earnings with documentation she provided):
- January: $11,134
- February: $13,959
- March: $15,562
- April: $12,369
- May: $20,703
"It's crazy how with my computer, and some WiFi, and my cell phone, I can make an entire living," she said. "I thought it would be temporary and never my full-time job."
Read more:
How much a 'minimalism-lifestyle' YouTuber with 600,000 subscribers earns each month
Nate O'Brien: ,600 (May 2021)
Nate O'Brien is a YouTuber who films videos about personal finance, investing, and entrepreneurship.
He started posting videos on YouTube in 2017. When he spoke with Insider in June 2021, he had about 1.1 million subscribers.
"It definitely had a lot more potential than I expected, because I didn't imagine finance YouTube or finance influencers would explode to this level," O'Brien said. "I thought maybe the cap would be 100,000 subscribers for finance YouTubers."
O'Brien broke down how much his channel has earned in 2021 through the Partner Program. Insider verified his earnings with documentation he provided:
- January: $54,600 (2.7 million views)
- February: $39,200 (1.7 million views)
- March: $31,500 (1.6 million views)
- April: $25,700 (1.2 million views)
- May: $14,600 (680,000 views)
Overall, from from May 2020 to May 2021, his channel's estimated revenue earned through YouTube's Partner Program was about $444,000, according to documentation he provided.
Read the full post:
How much a YouTube creator with 1 million subscribers earns per month from his personal-finance videos
Tiffany Ma: ,700 (April 2021)
Tiffany Ma is a full-time social-media influencer with 1.8 million subscribers on YouTube.
She launched her channel in 2010, has several videos with over 1 million views. Her most popular videos include a 2016 school-survival guide (7.6 million views), a 24-hour food challenge (3.6 million views), and a 24-hours-being-pregnant challenge (2.9 million views).
Ma earns money each month from her YouTube channel through the Google-placed ads that play in her videos, affiliate marketing, brand sponsorships (her top income source), and her Shopify store, where she sells used clothing.
Ma broke down how much her channel has earned from Google-placed ads in 2021 through the Partner Program. Insider verified her earnings with documentation she provided:
- January: $4,500
- February: $11,500
- March: $10,500
- April: $5,700
"To really optimize your audience, I think YouTubers should definitely put three to four ads within a video," Ma said.
Read the full post:
How much a YouTube star with 1.8 million subscribers earns per month from her lifestyle videos
Charlie Chang: ,300 (March 2021)
Charlie Chang realized YouTube could become a business after his channel was accepted into the Partner Program last year.
He shifted away from real-estate content toward personal finance related videos in April 2020, after finding success making videos about trending topics, like stimulus checks.
"Luckily, I had the right type of content to actually be ranked in searches and that really grew my channel," Chang told Insider.
Chang's YouTube channel had nearly 350,000 subscribers when he spoke with Insider in April 2021.
His two main sources of income are usually money earned from advertisers: both through YouTube's Partner Program (where Google places ads in videos and pays creators a cut) and brand sponsorships Chang negotiates himself.
Chang broke down how much his YouTube channel has earned so far from Google-placed ads in 2021 through the Partner Program. Insider verified his earnings with documentation provided by Chang:
- January: $34,900
- February: $33,200
- March: $23,300
Chang edits most of the videos on his main channel, and he also hired a video editor to help him produce content for two new YouTube channels he is building.
Read the full post:
A YouTuber with about 350,000 subscribers explains what he earns from ads, sponsors, and affiliate marketing
Marissa Lyda: ,200 (February 2021)
Marissa Lyda is a full-time YouTube creator who films videos on budgeting and her life as a mom. She started her YouTube channel in 2016.
Lyda's YouTube channel has gained about 1,000 new subscribers since she spoke with Insider in March 2021, when she had about 52,000 subscribers.
As a YouTube creator, she earns most of her revenue from brand sponsorships, ads placed in her videos through YouTube's Partner Program, affiliate marketing, and by selling a budget template on Etsy.
In 2020, her YouTube channel earned $15,700 from ads through the Partner Program. (Insider verified her earnings with documentation provided by Lyda.)
In March 2021, she broke down how much money her channel had earned over the previous two months:
- January: $1,400
- February: $1,200
Instead of relying on what she'll earn each month from her online business, Lyda built out a reserve within her business checking account so that she can pay herself a steady salary each month and stay within her budget.
Read the full post:
A YouTuber with about 50,000 subscribers breaks down how much she earns per month from personal-finance videos
Meghan Pruitt: (February 2021)
Pruitt launched her YouTube channel in 2018, and her most viewed videos are a prom "get ready with me" video, which has over 430,000 views, and a college-apartment move-in vlog with 60,000 views.
Pruitt is considered a "nano" influencer on YouTube.
Pruitt's YouTube channel had nearly 6,800 subscribers when she spoke with Insider in March 2021.
Overall, Pruitt's YouTube channel earned $1,920 in 2020 with 744,000 views. Insider verified her earnings with screenshots of her analytics dashboard.
In March, she broke down how much money her channel had earned over the past three months:
- December: $505
- January: $108
- February: $82
She added that her earnings fluctuated seasonally, with typically higher ad rates toward the end of the year.
Read the full post:
A college YouTuber with 6,800 subscribers explains how much money she earns and her filming strategy
Levi Hildebrand: ,156 (December 2020)
Hildebrand launched his YouTube channel in 2017. On his YouTube channel, Hildebrand has videos about urban farms, compostable phone cases, and how to follow a zero-waste lifestyle.
His channel's slogan is: "You don't need to be a hero to save the planet."
Hildebrand's YouTube channel had about 125,000 subscribers when he spoke with Insider in January 2021.
He shared a full breakdown of how much his channel made in 2020 from AdSense, including:
- October: $1,444
- November: $1,549
- December: $1,156
Insider verified his earnings with screenshots of his analytics dashboard.
For 2021, Hildebrand said he will be donating all of the money his channel makes this year from YouTube AdSense to One Percent for the Planet.
Read the full post:
A zero-waste YouTuber with about 125,000 subscribers explains how much money he earned each month in 2020
Jen Lauren: 5 (December 2020)
Lauren is a part-time influencer who earns revenue as a creator from sponsorships and ads placed in her videos through YouTube's Partner Program.
She is part of a category known as "nano influencers," which are generally defined as creators who have fewer than 5,000 subscribers on YouTube and between 2,500 and 10,000 followers on Instagram.
She works in public relations full time and treats her social-media pages as a side hustle. She launched her YouTube channel in 2018.
Lauren's YouTube channel had about 1,900 subscribers when she spoke with Insider in January 2021.
In December 2020, her channel earned $195. Insider verified her earnings with screenshots of her analytics dashboard.
She uploads at least two videos a week on YouTube and tries to film timely, searchable videos. For instance, she recently reviewed Apple Fitness Plus classes after the service debuted in December, and that video has over 4,000 views.
Read the full post:
A nano influencer breaks down how much money she earns on YouTube with 1,900 subscribers
Erin Winters: ,439 (October 2020)
Erin Winters is a full-time YouTube creator who films videos on business, video production, social-media marketing, and her daily life in Michigan.
Winters started her channel in 2018 after her year-long contract with National Geographic ended.
Winters' YouTube channel had about 219,000 subscribers when she spoke with Insider in December 2020.
She turned her YouTube channel into a career by monetizing her videos with ads and brand deals.
Winters actually ended up turning off her channel monetization for the first four months, thinking she might turn away new followers by having ads on a channel with only 1,000 subscribers. (Looking back, she doesn't recommend waiting, she added.)
When she turned monetization back on after those months, her first YouTube paycheck was around $200, she said.
In October, Winter's YouTube channel earned $5,439. Insider verified her earnings with screenshots of her analytics dashboard.
She believes her initial success on YouTube comes down to timing, her background in journalism, and some luck.
She said posting searchable content is one way to grow an audience on YouTube — like her videos on money saving tips, how to grow a YouTube channel, and productivity apps — which have all increased her overall traffic and helped her reach a new audience.
Read the full post:
A YouTube star with over 200,000 subscribers explains how much money she's made each month in 2020
Erica Boucher: ,961 (October 2020)
Erica Boucher lives in California and makes soy wax candles for a living.
Boucher left her job in 2020 and decided to sell candles full time after being accepted into YouTube's Partner Program.
"The pandemic happened and I wasn't working at my full-time job, but I didn't know how long that would last," she said. "I had a little bit more time to work on my business and it absolutely exploded. Honestly, my YouTube channel and Instagram have brought so much traffic and helped me grow my shop."
Now, Boucher said her most lucrative revenue stream is her YouTube channel. She films videos like how she prices her candles, how much materials cost, and how she funded her business.
Boucher's YouTube channel had about 36,000 subscribers when she spoke with Insider in November 2020.
In October, she earned $3,961 from YouTube's AdSense program, she told Insider in November.
She saves 25% of every check from YouTube for taxes, and year-to-date, she's earned $14,320 from YouTube ads, according to screenshots of her creator dashboard viewed by Insider.
Read the full post:
A YouTube creator and candle maker was able to turn her hobby into a full-time job because of ad revenue. She broke down her exact income for every month in 2020.
Taylor Hawkes: about ,600 (September 2020)
Taylor Hawkes is a part-time YouTube creator and a full-time real estate associate.
Hawkes' YouTube channel had about 20,000 subscribers when she spoke with Insider in October 2020.
Hawkes started regularly uploading videos to her YouTube channel, Taylor Made Style, in October of 2019 and posts "Come Thrift with Me" videos about thrift shopping and how she styles her finds. Within a few months, she started to monetize her growing channel through AdSense revenue and brand partnerships.
In September, she earned about $1,600 in pre-tax income through Google-placed ads, according to screenshots of her Creator Dashboard viewed by Insider. On average, she earned about $1,000, she said in October.
Hawkes also earns money through brand sponsorships on her videos and usually charges brands $500 for a 60-second mention.
Read the full post:
A YouTube creator with about 20,000 subscribers explains how much money she makes from brand deals and directly from the platform
Alexa Hollander: about ,000 (August 2020)
Alexa Hollander is a full-time YouTube creator who creates content about shopping at thrift stores, styling second-hand clothing, and discussing sustainability in fashion.
Hollander's YouTube channel had about 231,000 subscribers when she spoke with Insider in August 2020.
Hollander started her YouTube channel in 2014 and quit her retail job in 2019, after realizing she was making more money on YouTube. She earns the majority of her income now from Google-placed ads on her videos.
Monthly, her videos can earn anywhere between $3,000 to $6,000 in ad revenue, she told Insider in August.
Between June and August 2020, she was making between $5,000 and $6,000 each month, according to screenshots of her AdSense Dashboard viewed by Insider.
Outside of ad revenue, she makes money by partnering with 2-3 brands each month on sponsorships, earning anywhere from $1,000 to $4,000 per sponsorship. As a sustainable creator, though, Hollander said it's difficult to find brands to partner with who align with her and her channel's values.
Read the full post:
A YouTube creator explains how she makes up to $6,000 per month from thrifting videos and how she built a career around sustainable fashion
Maya Lee: ,676 (June 2020)
Maya Lee is a YouTube creator who started her YouTube channel in 2017 and now posts productivity videos and vlogs about her daily life.
Lee's YouTube channel had about 259,000 subscribers when she spoke with Insider in July 2020.
She earns more money each month from her YouTube business than from her day job as a teacher, she said.
Monthly, her channel earns about $1,500 on average from Google ads, she told Insider in July.
In May, she made $1,471 from YouTube directly, and in June she earned $1,676, according to screenshots of her Creator Dashboard viewed by Insider in July.
"My monthly YouTube revenue is much higher than my teacher salary, especially when I do a lot of sponsorships," she said. "For Google AdSense, every month it depends on how many videos I'm posting and how well those videos are doing. My monthly revenue from Google AdSense is not consistent, but from sponsorships I can talk to a brand on how much I'm willing to accept and gauge for that month how much I'll make."
Read the full post:
A YouTuber with 250,000 subscribers explains how much money she makes from her videos, which is more than her salary from her day job as a teacher
Read next
Author: Laurie Taylor
Last Updated: 1703634962
Views: 1294
Rating: 4.8 / 5 (67 voted)
Reviews: 83% of readers found this page helpful
Name: Laurie Taylor
Birthday: 2017-12-30
Address: 071 Palmer Place Suite 325, Adammouth, PA 60664
Phone: +3872641789898566
Job: Air Traffic Controller
Hobby: Soccer, Chocolate Making, Arduino, Table Tennis, Tea Brewing, Cross-Stitching, Photography
Introduction: My name is Laurie Taylor, I am a unswerving, bold, vibrant, valuable, esteemed, proficient, important person who loves writing and wants to share my knowledge and understanding with you.